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National Association of Collegiate Directors of Athletics

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Hall of Fame

RFraser_NACMAHOF

Ron Fraser

  • Class
  • Induction
    2014
  • Sport(s)
    NACMA
  • Helped get one of college baseball’s first modern stadiums built and took marketing and promotions into his own hands when his budget was cut in the late 1970s
  • Introduced promotions such as college baseball’s first batgirls (Sugarcanes) along with the first baseball-only mascot “The Miami Maniac” in 1982.
  • Fraser’s advertisement campaigns attracted a new generation of fans that inspired other marketing professionals to think outside the box.
  • Convinced ESPN to televise college baseball’s first regular series in the fall of 1980, which eventually led Miami to being the most televised team of the 1980’s
  • Fraser was a 26-time Coach of the Year and is a member of 11 Halls of Fame
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