CLEVELAND - The National Association of Division III Athletic Administrators (NADIIIAA) has announced Jeff Martinez, director of athletics at the University of Redlands, as the recipient of the 2025 Richard A. Rasmussen Lifetime Achievement Award. This award, named after former NADIIIAA Executive Director Dick Rasmussen, honors individuals who have significantly impacted Division III athletics throughout their careers.

Martinez began his tenure at Redlands in 1983 as the head athletic trainer, served as the Bulldogs' inaugural women's golf coach, and has led the athletics department since 2000. He recently announced his retirement, effective May 23, 2025.

Over the past 40 years, Martinez has made substantial contributions to student-athletes, colleagues, and the community. He served on the NCAA Management Council from 2009-13, including as chair in 2012-13, and on the NCAA Championships Committee from 2007-09. Under his leadership, Redlands has hosted multiple NCAA Championships, enhancing the student-athlete experience.

The Bulldogs have achieved both competitive success and academic excellence under Martinez's guidance. They are one of four institutions in the SCIAC to have won the SCIAC All Sports Trophy and have been the highest-ranking West Coast NCAA DIII institution in four different years: 2002-03, 2004-05, 2006-07, and 2007-08. Redlands has also demonstrated a commitment to Title IX by adding women's golf in 2007 and women's flag football.

Martinez has overseen numerous improvements and projects, including the renovation of the Fitness Center in 2024 and the construction of the Coach Jim Verdieck Tennis Center in 2023. He collaborates with coaches, parents, alumni, and faculty to ensure all stakeholders feel valued and engaged.

Beyond the University of Redlands, Martinez has served on various boards, including the Redlands Community Hospital Board of Directors and the Valley Preparatory School Board of Trustees.
 
Committee Service

• NCAA Division III Management Council (served as chair)
• NCAA DIII Student-Athlete Advisory Committee (SAAC)
• NCAA DIII Competitive Safeguards and Medical Aspects of Sport Committee (CSMAS)
• NCAA DIII Academic Issues Sub-Committee
• NCAA Division III Championships Committee (served as chair)
• 2004 NCAA Division III Men's Golf Championships Tournament Director
• 2003 NCAA Division III Women's Tennis Championships Tournament Director

About NADIIIAA: NADIIIAA is comprised of athletics administrators from over 360 institutions and conferences competing at the NCAA Division III level. The Association encourages the continued development of athletics programs focused on the student-athlete and based on sound educational principles and the Division III philosophy. NADIIIAA is administered by NACDA, which is in its 60^th year. For more information on NACDA, the 19 professional associations and/or four foundations it manages, please visit www.nacda.com.