CLEVELAND – The National Association of Athletic Development Directors (NAADD) has announced the recipients of its 2022 Awards.

The 2022 NAADD Award recipients are: NAADD Lifetime Achievement Award, Carol Oakland, former director of athletics development at Augustana University; College Fundraiser of the Year, Terrence Warren, associate athletics director for external operations, Queens University of Charlotte; University Fundraiser of the Year, Mark Carter, executive director of the National Commodore Club & senior associate athletics director, Vanderbilt University; and Rising Star Award, Hans Malebranche, associate athletics director for development and chief development officer at Middle Tennessee State University.

"I would like to congratulate all of the NAADD 2022 Award Recipients for their hard work and dedication to their craft," said Markus Jennings, NAADD President and deputy director of athletics/chief operating officer at the University of Akron. "On behalf of the NAADD Executive Committee and members of the organization, we want to say job well done and continue being a beacon within our industry. Your hard work has not gone unnoticed, and we truly appreciate all that you do."

Lifetime Achievement Award - Carol Oakland

Former NAADD President (1998-99), Carol Oakland, began her 17-year career at her alma mater, Augustana University in 1985. Starting out as an associate in the development office overseeing athletics fundraising and alumni relations, Oakland was then promoted to director of athletics development focusing exclusively on athletics fundraising. At that time in her career, Oakland was the only woman in fundraising at Augustana. Making a name for herself, Oakland launched the Augustana Athletics Auction, raising $18,000 in the first year and $80,000 in her last year of leadership. Amongst her many accomplishments, Oakland established the Sam Milanovich golf tournament in 1993, which now has an endowed scholarship value of $500,000. A total of 325 student-athletes have received scholarships since 1993. 

Oakland's work in fundraising was instrumental in building a foundation of success for Augustana athletics. Under her leadership, financial support for the Viking athletics department grew exponentially, creating a legacy of impact through annual and endowed scholarships, program support and enhanced facilities. Her fundraising success helped coaches recruit the most talented student-athletes and also helped secure the resources required for competitive excellence. Recognized for accomplishments by the university, Oakland received the Augustana Alumni Achievement Award in 1999.

Following her retirement in 2002, Oakland was inducted into the North Central Conference Hall of Fame in 2004. She has since served 10 years on the Board of the Great Plains Zoo in Sioux Falls, and a year as president. She also served as Congregational President of her church and co-chaired a capital campaign for a $12 million expansion in 2007 with her husband, Jim.

College Fund Raiser of the Year - Terrence Warren

Earning his bachelor's degree in recreational administration from Hampton University and his MBA from Averett University, Terrence Warren serves as the associate athletics director for external operations at Queens University of Charlotte. In his role, Warren leads strategic functions related to external revenue generation through corporate sponsorships and individual philanthropy. He also serves as a member of the senior management team that provides leadership and direction to the department's 30 NCAA and club sports programs and collaborates with the university's advancement office on athletics and philanthropic initiatives.

Warren joined Queens athletics in June 2021 and made an immediate impact. Within his first six months on staff, Warren made significant revenue increases in three key areas: corporate partnerships, annual giving campaign and overall giving. Warren increased corporate partnerships by 61 percent, bringing on eight new corporate partners for the program. During their Annual GiveCampus Campaign, Warren increased donorship by 6 percent, resulting in a 66 percent increase in revenues from the previous year's campaign. Lastly, at the close of fall 2021, Queens year-to-date giving had increased by a total of 41 percent.

Prior to his start at Queens, Warren worked at Johnson C. Smith University (JCSU) as assistant athletics director for external affairs, where he was responsible for fundraising, marketing, and ticket sales for the athletics department. Throughout his time at JCSU, Warren helped increase corporate and donor revenue by 62 percent and assisted the university's career development center in producing seminars, workshops, and internship opportunities. He also created the Executive Champions Program, a corporate lecture and mentorship program to add to the professional development of the student-athletes.

During his stint at Delaware State University, Warren helped increase the ticket revenue by 50 percent and generated additional revenue for the program by developing a marketing plan that helped bring in corporate sponsors. Inducted into the Hampton Athletics Hall of Fame in 2010 and the CIAA's John B. McLendon Hall of Fame in 2015, Warren currently serves on the NAADD Diversity Working Group helping to support minorities in the industry through education, advocacy, and awareness. With his sights set on becoming an athletics director, he is also participating in the 2021-22 NCAA Pathway Program.

University Fund Raiser of the Year - Mark Carter

Mark Carter, who joined Vanderbilt University in 2010, serves as senior associate athletics director and is executive director of the National Commodore Club. Carter is responsible for leading the development and alumni relations efforts for Vanderbilt athletics.
 
In 2021, Carter played a pivotal role in the launch of Vandy United, a $300 million investment in student-athletes and the athletics program that is the largest undertaking of its kind in Vanderbilt history. Vanderbilt athletics achieved record-breaking fundraising in 2021, reflecting Carter's successful efforts and several programs he implemented, including a new major gift program known as the McGugin Society. To date, the McGugin Society has led to more than 110 gifts of at least $50,000.
 
Carter also helped introduce new priority seating and parking models in football, men's basketball, women's basketball and baseball, which have led to record annual giving totals. Another factor that helped drive fundraising success—and a newly energized sense of community—was the launch of the Black and Gold Club, Vanderbilt's first-ever varsity letter winners club. This club has led to levels of engagement never seen before from the university's 6,000+ living student-athlete alumni.
 
Carter has led capital campaigns for numerous athletics projects at Vanderbilt, including the building of a multi-purpose facility and expansion of the David Williams II Recreation Center, baseball operations center and renovated clubhouse, golf team house and Conner Family Training Center at the Vanderbilt Legends Club, renovated football and basketball locker rooms, and multiple renovations and additions to the McGugin Center. 
 
Before coming to Vanderbilt, Carter served in athletic development roles at Duke (2002-03 and 2004-10), Tennessee (2003-04) and Memphis (2000-02).
 
Rising Star Award - Hans Malebranche

Hans Malebranche earned his B.S. in recreation, sport & tourism management from the University of Illinois and his M.B.A. from St. Thomas University in Miami, Fla. Today, he serves as associate athletics director for development and chief development officer at Middle Tennessee State University, where he manages the daily operations of the Blue Raider Athletic Association (BRAA). He also oversees the BRAA budget and cultivates relationships with supporters who wish to make a transformational impact on the lives of Blue Raider student-athletes. 

Prior to his start at Middle Tennessee, Malebranche worked at the University of Louisiana as the assistant athletics director for development. There, Malebranche helped manage a team that brought in over $47.5 million in gifts to the program and over saw the athletics program's major gift strategy that raised a record-breaking $29.9 million during the 2020-21 season – including the two largest single gifts in the athletics department's history, a $15 million and $10 million donation. He also assisted the department in planning an athletics' contribution to the university's $500 million capital campaign, called Together, as well as the Special Forces committee, a group of six Ragin' Cajuns Athletic Foundation (RCAF) Board Members who helped identify and qualify major gift prospects for Louisiana athletics.

Malebranche also gained experience as a business development manager for LEARFIELD in Starkville, Miss., two years as a general manager for LEARFIELD in Frisco, Texas, and a year as a corporate partnership associate for Sam Houston State University.

About NAADD: NAADD is the first organization of its kind to provide educational and networking opportunities, enhancement of acceptable operating standards and ethics, and establishment of the overall prestige and understanding of the profession of athletics development and fund raising. For more information about NAADD, please visit www.naadd.com. NAADD is administered by the National Association of Collegiate Directors of Athletics (NACDA), which is in its 57^th year. For more information on NACDA and the 17 professional associations that fall under its umbrella, please visit www.nacda.com.