CLEVELAND - The
National Association of Collegiate Marketing Administrators (NACMA) launches year two of the 3 Pillars at Work program, aimed at providing qualifying members a unique educational experience in conjunction with the Marketing Team of the Year Award.
The 3 Pillars at Work program provides a fresh, unique opportunity to reinvest in NACMA membership, by affording the ability to share best practices in areas of the three pillars: fan development, brand management, and revenue generation, through an immersive on-campus experience with a Marketing Team of the Year Award finalist. Up to six (6) NACMA members will be selected to participate during the 2019-20 membership year.
Requirement:
- 5+ years of full-time marketing experience
Consideration is given (but not required) to NACMA members who have participated in the following:
- Served on a NACMA Committee within the past three (3) membership years (2016-17, 2017-18 or 2018-19)
- Presented at the 2017 or 2018 NACMA Convention OR confirmed to present at the 2019 Convention
- Presented a NACMA Live Event during the within the past two (2) membership years (2017-18 or 2018-19)
Click Here to apply for the 3 Pillars at Work program.
3 Pillars at Work winners receive:
- 1-2 day on campus visit to one of the Marketing Team of the Year finalists
- Campus experiences may include but are not limited to: facilities tour, round table with marketing team, meetings with senior staff and game-day experience and more
- 1-2 night hotel stay on selected campus (via reimbursement)
- Flight/travel reimbursement
Winners will be required to:
- Provide host questions/challenges in advance
- Identify top two core responsibilities related to each of the 3 Pillars
- Point of pride regarding MTOY Submission
At the NACMA 3 Pillars at Work Committee's discretion, winners may have to complete:
- Veteran's or YP Workshop Panel featuring host and visitors at Convention
- Blog on the NACMA Community
- Live tweet/Instagram takeover during visit via @NACMANews
- Provide social content
